Free 1 Minute Tool

See what content marketing could actually earn your business.

Most ROI calculators give you fantasy numbers. Ours models the real ramp-up curve, shows your break-even month, and gives you numbers you can take to your CFO.

Four calculators, one tool

Four ways to prove the math, depending on who's asking.

A CMO pitching the board needs a different view than a finance team modelling a campaign, and neither wants what an SEO team needs for planning. So we built all four into the same tool.

Basic ROI

Quick math on any investment. Enter what you put in, what you got out, and the time period. Returns total ROI, gain, return multiple, and annualized ROI.

Advanced ROI

Full P&L view with revenue, COGS, overhead, and tax. Returns operating profit, net profit after tax, and net margin — numbers your finance team won’t poke holes in.

Content Marketing

Projects 12 months of content marketing ROI with a realistic sigmoid ramp curve, break-even month, and cost per lead. Built for SEO pitches that won’t get laughed out of the room.

Compare

Two scenarios head to head. Name them, enter revenue and spend for each, and see which option wins on ROI plus the absolute profit delta between them.

THE CALCULATOR

Run the numbers for your business.

Adjust the inputs to match your situation. The projection updates in real time.

ROI Calculator

Measure the real return on your marketing investment

$
$
ROI 100.00%
Investment Gain $10,000.00
Annualized ROI 41.42%
Investment Length 2.00 years
Invested Profit

Formula used:

ROI = (Return − Investment) ÷ Investment × 100
$
$
$
$
%
Net ROI 200.00%
Gross Profit $35,000.00
Net Profit (after tax) $16,000.00
Profit Margin 32.00%
$
%
$
$
Content Marketing ROI 1,150%
Monthly Leads/Conversions 125
Monthly Revenue Generated $62,500
Total Campaign Revenue $375,000
Cost Per Lead $24.00
CLV-based ROI 3,650%

Ready to maximize your content marketing ROI?

Book a Free Strategy Call →

Compare up to 3 investment scenarios side by side.

F A Q

Questions people ask before booking

Adjust the inputs to match your situation. The projection updates in real time.

How accurate is this calculator, really?
It’s directional, not predictive. We use a sigmoid ramp curve that approximates typical SEO growth, but competitive niches can take longer, and uncontested ones can move faster. Treat it as a sanity-check on whether content is worth investing in, not a forecast you take to your board.
What if my numbers are too optimistic?
The biggest sources of over-estimation are target traffic and conversion rate. If you’re not sure what’s realistic for your niche, book a call. Fifteen minutes with our team and you’ll have numbers grounded in what actually happens in your vertical.
Do you work with companies outside crypto and fintech?
Yes, but that’s where we’re strongest. Our team has deep subject-matter knowledge in stablecoins, DeFi, exchanges, and payments. If your buyers expect that level of fluency, we’re the team. For generalist B2B SaaS, there are good alternatives we can point you to.